Privacy Statement – Martech Report

Introduction

Martech Report, available at www.martechreport.se, is a digital platform covering marketing technology news, insights, and trends.
Within the framework of our operations, Martech Report processes personal data. This mainly occurs in relation to readers and subscribers (existing and potential), in connection with events, newsletters, surveys, and when users contact us directly.
We care about your privacy and take data protection seriously.

 

In this Privacy Policy, we describe:

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• the processing of personal data within our operations,

• the purpose of such processing,

• the legal basis for the processing,

• who we may share your personal data with, and

• your rights in relation to your personal data.

 

If you have any questions about this Privacy Policy, or wish to exercise your rights, you are always welcome to contact us at info@martechreport.se.

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Data Controller
The party ultimately responsible for processing personal data is:

Martech Report
Stockholm, Sweden
Email: info@martechreport.se

Purpose and Legal Basis for Processing of Personal Data
We process personal data in order to develop and retain our services, manage subscriptions, plan and perform events and newsletters, and respond to inquiries.

Readers and Subscribers
Purpose: To manage subscriptions and communicate with readers.
What we do: Send newsletters, updates, and relevant marketing communication.

Categories of data:

• First and last name

• Email address

• Correspondence between you and Martech Report

• Technical information on how you interact with us

 

Legal basis: Legitimate interest and/or consent.
Storage period: For as long as the subscription/relationship lasts. Data is erased as soon as it is no longer relevant.

Events, Webinars and Surveys

Purpose: To plan and perform events, webinars, and surveys.
What we do: Handle registrations, participation, and communication.

Categories of data:

• First and last name

• Email address

• Phone number

• Job title

• Information provided during registration (e.g., preferences)

• Technical interaction data

 

Legal basis: Consent provided at registration.

Storage period: Stored until the event/webinar/survey is completed, then erased as soon as possible.

Contact and Inquiries
Purpose: To respond to questions and maintain communication.

Categories of data:

• First and last name

• Email address

• Correspondence between you and Martech Report

 

Legal basis: Legitimate interest.
Storage period: For as long as necessary to handle the matter.

Data Processors
We may use trusted service providers (data processors) to assist with:

• Newsletter distribution

• Event management

• Website analytics

• Cloud storage and hosting

We have written agreements with all data processors to ensure they handle your personal data securely and in line with applicable laws.

Your Rights
You have the following rights regarding your personal data:

• Right of access – to know what data we process about you.

• Right of rectification – to correct inaccurate or incomplete data.

• Right of erasure – to request deletion of data no longer needed.

• Right to object – to certain types of processing, including marketing.

• Right to data portability – to receive your personal data in a structured format.

If you wish to exercise any of these rights, please contact us at info@martechreport.se.

Complaints
The Swedish Authority for Privacy Protection (IMY) is responsible for supervising compliance with data protection laws. If you believe your personal data is being processed incorrectly, you can contact us at info@martechreport.se before submitting a complaint to IMY.

Use of Cookies
Martech Report uses cookies to analyze traffic on our website and improve user experience. Information may also be shared with third parties to provide tailored content. You can choose to decline or accept cookies and may withdraw your consent at any time by adjusting your browser settings or the cookie banner.

Updates to this Privacy Policy
We may update this Privacy Policy from time to time. The latest version will always be available at www.martechreport.se.